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Sales People Make Big Money

Hidden Secrets of the Maverick Sales People
Andrew Barker

There exists a super elite group of top salespeople that make all the BIG money.
These are the top 5% that make 95% of all the money. These are the selling Mavericks.
They operate on the fast track and have mastered new effective selling techniques.
If you want to join them you need to master ways to exploit the 80/20 rule.

Effective Selling Techniques # 1: Exploit the 80/20 Rule 

In selling, as mentioned above, little things do matter. It is a skewed and unbalanced world.
Selling is no different. The 80/20 rule states that 20% of what you do is responsible for 80% of the results.
This follows that 80% of what you do is responsible for 20% of the results.
This means that the results you will get will not be in equal proportion to how hard you work.
This means you can work half as hard as a colleague and still sell more than four times as much.

Isn't that exciting?

As a result, it's important that you work hard to discover the 20% that creates 80% of the results and then do more of that. It is also important that you identify the 20% of customers that give you 80% of your profits and focus you efforts on them.
As the famous saying goes "Find the fat cows that you can milk.
Then milk them for a long time to come".
Avoid the skinny troublesome ones.

Effective Selling Techniques # 2: Be different 
 
Getting an edge means doing something different. If you do the same thing as everyone else you have absolutely no advantage. Do this and you will resign yourself to being average. You will NEVER make it onto the fast track by doing the same as everyone else. You have to be different and do different things.
That is why Maverick salespeople ALWAYS out perform the masses. 

It also explains why up to a point sales training fails to be any more effective. It is great for teaching you the basics but you will not be able to take the next step by listening to most sales trainers. The secret is to look inwards. Most successful people already know what will make them successful. They just have to organize this knowledge into a system that works. The program will help you to do that.

The hidden secret of the Mavericks is the ability to innovate and discover new un-used and better ways to do things. They are the first to adopt new selling effective techniques. By the time the masses catch on they have moved on and discovered the next new super methods. Mavericks always stay one step ahead of the masses and therefore stay one step ahead of being average.

Why Mavericks ALWAYS Win? 

Mavericks are more successful than anyone else because they are not afraid to try out something different or experiment with new ideas and concepts. They will take what other people teach them and make it there own. They will add interesting little twists. They strive to be different. The maverick will make a shoe that fits them. This is a shoe that is comfortable for them and allows them to exploits their hidden talents and abilities to the full. The small difference is what matter. Remember it is the small things that the mavericks do differently that make them successful. 

In order to out-wit and outmanoeuvre your competition you need to be able to think like a chess master and master new set of effective selling techniques. The ability to anticipate and think multiple moves ahead is a learned skill. Each action you take must be carefully thought through and deliberately executed. Always be on the look out for ways to upset your competitor’s plans. Click below to discover more effective selling techniques...

Effective Selling Techniques # 3 : Think like a chess master
      
To win a complex sales campaign today, with multiple people involved, you need to be calculating & cunning. The actions you take must be deliberate and carefully planned. At each step you must know what you are doing and why.
      
The problem is that too many people are too lazy and do not consider the consequences of their actions. As a result they will go through the same old motions hoping for the best. Today you will be eaten alive by the new breed of cunning sales professional with this attitude.
       
Make yourself consciously hold back before you act. Ask yourself if there is a better way first. Then act. The opposite is also true. Do not get caught up trying to be too calculating. Your lack of action in this instance will be your downfall.
      
You can learn to be strategic and calculating by thinking like a chess master. It means developing the ability to think multiple moves ahead. Before you make a tactical move you need to have already carefully thought out the next move, the move after that and the one after that. As well as the ability to think ahead you need to have also considered the various implications of each move and to know exactly how it helps or hinders your campaign. Mastering these basic but effective selling techniques is crucial to your success in sales today.

Effective Selling Techniques # 4: Focus & Concentrate your efforts
    
It is tactically better to focus you energies and resources at one point. You can then grow out from that one point having established a foot hold. In a new market you are looking to create a self-referencing affect. This is a major source of leverage.  It provides the circumstances where a market can begin to sell it self on your product. This can only be achieved by first concentrating your efforts. Become great at one thing and avoid being a jack of all trades.
           

Today we have saved one of the most important effective selling techniques until last. The secret of focus & concentrating your efforts has lots of implications for your selling. It is a tactic that has been well used throughout history. It is common advice in a military campaign to focus your army’s fire power and weaponry at one small point. The small point normally is the weakest point of your enemy’s army. By focusing your strength at one point you can have 100x the power against your enemies 1x the power. You are certain of victory. If you had got overconfident and attacked at all areas at the same time you would have 1x the power against 1x the power of your enemy. The outcome is now uncertain and risky.
           

You are much more powerful by focusing on one small area than by being spread thinly. For example, in whatever you do it is better to put all you efforts into doing that one thing really well rather than to become average at lots of things. You can become and super paid expert in one area instead of a jack of all trades.

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